On the International Day of Persons with Disabilities, the Princess Elizabeth Centre unveiled their new logo, which they say is a true representation of the Centre’s core values.
The Princess Elizabeth Centre is a non-profit organisation dedicated to serving children with physical disabilities.
Speaking at the unveiling of its new logo on Wednesday, Minister of Health Dr. Lackram Bodoe congratulated the Centre, noting that the rebranding represents more than just a visual change.
He said on a day dedicated to promoting inclusion, dignity, and equal opportunity, the new logo highlights the Centre’s continued dedication to evolving, innovating, and championing the rights and well-being of every child it serves.
“It represents renewal, new beginnings, and continued commitment to evolving whilst honouring a proud Centre’s two-year legacy. The hand, the four figures which represent medical, education, therapeutic, and community, which I think is very important. It speaks to the kind of work we do here in terms of community involvement, treatment, therapeutic, and so on, education, medical.”
Minister Bodoe also acknowledged the Centre for its vital role in the national health care system.
“Funded through the Ministry of Health, the Princess Elizabeth Centre provides essential services from early detection and screening to advanced surgical and rehabilitative care. Every year, thousands of children benefit from free medical and surgical interventions for conditions such as clubfoot, conditions to correct cerebral palsy and scoliosis, as we demonstrated earlier on, as well as, I’m told, free physiotherapy, occupational therapy, and access to mobility aids.”
Minister of Rural Development and Local Government Khadijah Ameen shared her testimony of being a patient at the Centre in her teenage years.
“There were four siblings. We were a very poor family, and we sold a lot of barbecue tickets for the family to afford the $6,000 fee at the time. And I remember Mrs. Murphy was here and I remember her telling my family, which was a great sense of comfort, the cost of the surgery, and that Dr. Toby insists that his services are free and you really just pay for the anaesthetics and so on, which was very helpful.”
Chief Executive Officer of the Princess Elizabeth Centre, Jan Sirjsingh, explained the reasoning behind their new logo.
“The hand symbolises care, protection, and the guiding support PEC has provided for over 70 years. To be exact, 72 this week. Its upward motion conveys hope and progress, reflecting the Centre’s ongoing commitment to helping each child reach their fullest potential.”