For a second consecutive year, the Unit Trust Corporation (UTC) has officially been named a key partner for the Trinbago Knight Riders (TKR) ahead of the 2026 Caribbean Premier League (CPL T20) season. Building on the massive success of last year’s collaboration, the Corporation officially kicked off its nationwide 360 integrated campaign on Friday, July 31st, bringing fans closer to the action both on and off the field.
The partnership underscores UTC’s ongoing commitment to national development and community empowerment. Beyond the electric atmosphere in the stands, UTC will be taking a hands-on approach to player development this season by hosting dedicated financial well-being sessions for the TKR squad. These interactive workshops are designed to equip the athletes with practical money management tools and investment strategies, ensuring their financial futures off the field are just as bright and secure as their athletic prospects on it.
Expressing enthusiasm for the renewed alliance, TKR’s Business & Operations Manager, Kairon Serrette, highlighted the shared values driving the collaboration, “We are delighted to continue our journey alongside UTC as an official partner for TKR in CPL 2026. Lasting partnerships are built on shared values, and together with UTC, our focus remains on uplifting our local communities and creating incredible experiences for cricket fans across Trinidad and Tobago. We are eager to build on this momentum and continue driving success both on and off the cricket pitch.”
Reflecting on the deeper significance of the sponsorship, Nigel Edwards, Executive Director of UTC, emphasized the unifying power of cricket and UTC’s vision for community impact. “Cricket is far more than just a sport in Trinidad and Tobago, it is a cultural thread that binds our communities together,” stated Edwards. “Having witnessed firsthand the extraordinary impact and positive energy generated by our partnership last year, returning as an official sponsor was a natural step for us. For UTC, it is about celebrating local talent, fostering a sense of national pride, and giving back to the citizens who bring this sport to life.”
As part of the vibrant 360 campaign, UTC is rolling out a series of exciting fan engagements and promotional giveaways. Fans across the nation will have the chance to win exclusive branded TKR and UTC merchandise, coveted tickets to live home matches, a home entertainment system, and a range of other prizes designed to elevate their CPL viewing experience.
Through this continued partnership, UTC reinforces its role as a champion of financial literacy, and community celebration – investing in a brighter, more unified future for Trinidad and Tobago.
